Workshop International Marketing, Recruitment and Sales for Higher Education Institutions
In our competitive environment selling and issues related to sales confront us at every turn. While the ambitions of higher education are naturally different from those in the commercial sales environment our quest to recruit international students leads us into very similar territory.
This workshop will explore the methods of international sales and services marketing and draw out valuable lessons applicable to the higher education context. Selling is the final stage of marketing.
to be confirmed
's-Hertogenbosch, The Netherlands
EUR 850 (existing clients will receive a discount)
Max. number participants:
The course is offered by iE&D Solutions and International Education Consultants UK jointly.